Beverly Manago

Beverly Manago is a freelance real estate writer and a consultant for My Single Property Websites, a web 2.0 marketing tool that lets real estate agents create stunning virtual tours and single property websites easily. She also contributes to the Real Estate Marketing Blog there.

 Articles by this Author

Because a large part of transactions and negotiations happen online these days, many real estate agents have forgotten how to deal with clients face to face Of course, realtors face their online clients personally after some time, but the fact that agent and client have been talking and possibly negotiating online have already reduced the risk of problems occurring once they meet for a transaction

The real estate market is becoming more saturated by the minute With fewer clients and an increasing number of agents, the business could not be more competitive

Marketing is essential in real estate But with all the real estate agents out there, does the way you market your properties and yourself even make a difference in the market

The Internet has been changing practically every industry and every profession, and the real estate business was not left unaffected Of course, the changes in the real estate business, thanks to the wonders of the Internet, have all been good both for the realtor and the property buyer

If you have been reading real estate websites and tips on real estate marketing, you may have noticed that they often characterize the real estate business as something similar to dating The truth is, the analogy does not only apply to the real estate business, as it works for most industries that are driven by a client-agent relationship