The real estate industry is in the worst shape that it's ever been - at least in my lifetime. More than a million homes are in foreclosure and things look like they'll get worse before they get better. An upside to this is that leads are plentiful; people need to sell and others want to buy. In this context real estate leads abound.

Here's a tongue in cheek take on writing an effective real estate letter. Just how naiv do they think you are expecting you to believe that prewritten letters can help you save time. The next thing you'll hear is that they can also help you make money.

Real estate letters can work for you, or be a waste of your time and money. Ultimately, you can control the outcome by incorporating some simple, basic concepts.

Now you can Generate More Real Estate Leads and have fun giving back to your local community at the same time. Want to know how?

A single real estate letter can boost business, but I gotta tell you; I hate writing them.

All successful real estate sales leads generation campaigns start with one lead. Practice makes perfect, so when you discover something that's effective, repeat it over and over.

If you want to generate online leads it is important that you have effective, informative and useful real estate website content.

Referrals are equally potent as expired listing systems, postcard marketing, web site marketing and other successful strategies. So, why aren't you generating more of them?

Real estate marketing tools - advertising may be the single most important factor in generating sales. The number of people going online is growing, which means that the internet is fast becoming the billboard of many real estate agents. What's your online presence like.

Successful real estate internet lead generation doesn't have to be expensive. It can cost little to nothing to get started - and little more than that to maintain.